2019 National LGBT Health Awareness Week Social Media and Promotional Toolkit

The National Coalition for LGBT Health is pleased to provide the following Social Media and Promotional Toolkit to promote the 17th annual National LGBT Health Awareness Week, being held March 25-29. This year’s theme is “Reject Rhetoric. Reflect Reality. Our Health Won’t Be Denied!” Created in 2003 by the Coalition, the Week raises awareness of timely LGBT health issues. Last year, the Coalition and its partners reached over 3 million people through social media and in person advocacy and educational events about LGBT issues, including public accommodation, healthcare discrimination, and behavioral health inequities. The Coalition created the Social Media and Promotional Toolkit to help organizations participate in this year’s National LGBT Health Awareness Week. The following materials can be adapted for their own LGBT health awareness events and activities.

2019 National LGBT Health Awareness Week Theme
The theme of this year’s 2019 National LGBT Health Awareness Week, “Reject Rhetoric. Reflect Reality. Our Health Won’t Be Denied!“, acknowledges the ongoing rhetoric informing policies and practices attempting to ignore LGBT persons and undermine their health and well-being. These include ongoing efforts to deny LGBT persons health insurance, not include them in the U.S. Census, and bar transpersons’ use of public restroom facilities. These efforts drive the disparate rates of poverty, homelessness, and school dropout experienced by among many LGBT persons, creating barriers to culturally competent medical and behavioral health care.

The Coalition partners with organizations for National LGBT Health Awareness Week to raise awareness of LGBT health issues, including those related to their organization’s interests. This year, the Coalition is proud to disseminate important messages about LGBT health with the following organizations (to date) for National LGBT Health Awareness Week. If you would like to be listed as a partner, click here.

  • Adolescent Health Initiative
  • Advocates for Youth
  • AIDS Alabama South, LLC
  • AIDS Resource
  • Alder Health Services
  • Alliance for Positive Change
  • Anthem, Inc.
  • APNH: A Place to Nourish your Health
  • AtlantiCare Health Systems, a member of Geisinger Health
  • BEAM
  • BiNet USA
  • Center for STI Prevention, Maryland Department of Health
  • Danya Institute
  • Depression and Bipolar Support Alliance
  • DFW Fuse
  • Empower U, Inc. (Community Health Center)
  • Equality North Carolina
  • Equitas Health Institute for LGBTQ Health Equity
  • Haitian Centers Council Inc
  • Kaiser Permanente
  • Men’s Health Network
  • Midway Specialty Care Center Wilton Manors
  • Mount Sinai Health System
  • Norris Medical Library, University of Southern California
  • Palmetto AIDS Life Support Services
  • Pathways to New Connections
  • Penn Medicine Program for LGBT Health
  • Planned Parenthood of Central & Western New York
  • Plumas County Public Health Agency
  • Pridelines LGBT Community Center
  • PROUD Family Health at RWJUH Somerset/RWJBarnabas Health
  • Quest Diagnostics Pride Network
  • SCCP @ University of Houston College of Pharmacy
  • Sexuality Information and Education Council of the United States (SIECUS)
  • Tapestry
  • Tarzana Treatment Centers
  • University of Louisville 550 Clinic
  • University of Louisville LGBT Center
  • University of Texas Medical Branch student group Allies in Medicine
  • USC Center for LGBT Health Equity
  • VNACJ LGBTQ Center for Health & Wellness
  • WeCanStopSTDsLA
  • Williams & Associates, Inc

National  LGBT Health Awareness Week Materials

The Coalition has created several high resolution images that can be used in online and printed pieces. These downloadable PDF files can be opened, edited, and resized as needed.

2019 National LGBT Health Awareness Week Poster/Flyer

Click here to download the poster file. This high resolution file can be used for the following poster sizes:

  • 11″ x 17″
  • 24″ x 36″

2019 National LGBT Health Awareness Week Sticker

Click here to download a high resolution version this 3″ round sicker for use in your own activities.

2019 National LGBT Health Awareness Week Graphic

This graphic expands on the 2019 National LGBT Health Awareness Week theme. Click here to download this additional high-resolution image for your materials.

Below are pictures of the 2019 National LGBT Health Awareness Week materials in action at the 2019 National HIV Prevention Conference National Conference!
2019 National LGBT Health Awareness Week poster shown at the Coalition’s exhibit booth.

Conference participants wear 2019 National LGBT Health Awareness Week stickers.

Social Media Tools and Images

The following tools and images can be used to enhance your 2019 LGBT Health Awareness week posts:


Facebook Frame
Promote the 2019 National LGBT Health Awareness Week by adding a frame to your organization’s profile picture on Facebook. Click here to access the frame.


Facebook Banner Image
Promote the 2019 National LGBT Health Awareness Week with this year’s Facebook banner, which can be accessed by clicking here.

Instagram Image

Feature the 2019 National LGBT Health Awareness Week on your Instagram feed. Click the image or hereto access the frame.

Twitter Image

Feature the 2019 National LGBT Health Awareness Week on your Twitter feed. Click the image or here to access the image.


The following are hashtags the Coalition will use throughout the week on social media. Please use them in your own news releases, social media posts, and so on. Please be sure to tag the National Coalition for LGBT Health (@HealthLGBT).

  • #RejectRhetoric
  • #IRejectRhetoric
  • #HealthLGBT
  • #ReflectReality
  • #LGBTHealthIsMyReality
  • #ActionToAccess
  • #LGBTHealthWeek
  • #LGBTHealth
  • #LGBTHealthFacts
  • #KnowSTIs
  • #StopSTIs
  • #LGBTHealthAware
  • #IReflectLGBTHealth
  • #(InsertOrganizationHere)IsLGBTHealth

Social Media Posts

Below are sample social media posts organized by topic for use throughout 2019 National LGBT Health Week:

Access to and Denial of Care


  • HPV most common STI, is a major cause of anal cancer. (MSM) are 20 times more likely to develop anal cancer than heterosexual men. #LGBTHealth #NoSTIs
  • MSM account for 58% of new Syphilis cases and 20% of new Hepatitis B infections #LGBTHealth #NoSTIs
  • Sexually active gay and bisexualshould get tested every 3-6 months for #STIs/ @CDCgov. #LGBTHealth


Behavioral Health

Transgender Health



Social Determinants of Health

Physical Health

  • Lesbian, gay and bisexual adults are more likely than heterosexuals to have poor cardiovascular health #LGBTHealth
  • #Lesbians and #bisexual women are more likely to be overweight or obese #LGBTHealth
  • #Lesbians have lower rates of breast and cervical cancer screenings compared to heterosexual women #LGBTHealth
  • 44 percent of lesbians and 61 percent of bisexual women experience rape, physical violence, or stalking by an intimate partner, compared to 35 percent of heterosexual women #LGBTHealth
  • 40 percent of gay men and 47 percent of bisexual men have experienced sexual violence other than rape, compared to 21 percent of heterosexual men

For more information, contact the National Coalition for LGBT Health at info@healthlgbt.org or (202) 232-6749. 

Copyright © 2022 National Coalition for LGBT Health | All rights reserved.